Tag Archives: wildfire social media marketing

icn90-newHQ

Wildfire Gets a New Crib!

Almost exactly one year ago, we excitedly announced our move into a real “cool kid” office, complete with an elevator and real conference rooms! When our then 40 person team walked into the space at 167 Hamilton Avenue (in Palo …

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Posted on Jun 16, 2011 | 27 Comments

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Analytics for Wildfire Promotions on Facebook Tabs

Soon after Facebook migrated Pages to use iframes (instead of FBML), we updated our analytics tracking for promotions to leverage the newly available enhanced flexibility that came with iframes. So while this functionality has been available for some time already, …

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Posted on May 25, 2011 | 0 Comments

icn90-entryrates

How to Optimize your Contests for the Highest Entry Rates!

While video, photo, and essay contests are the most inherently social promotion apps you can run for your fans, not all contests perform equally. We’ve analyzed the entry rates of thousands of contests run on the Wildfire social media management …

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Posted on May 25, 2011 | 13 Comments

icn90-entryrates

Top Tips for Maximizing the Entry Rate of your Social Media Campaigns

This month Wildfire hit a big milestone! We have now officially powered over 100,000 campaigns on our Promotion Builder platform! In honor of this milestone, we wanted to share our top tips for maximizing the entry rate of your social …

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Posted on Apr 6, 2011 | 24 Comments

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Case Study: Great Landing Pages for Fans and Non-Fans Alike!

One of the most powerful functions of your business’ Facebook Fan Page is the ability to display one view to fans, and another view to non-fans. When users land on your page, Facebook is immediately able to differentiate between fans …

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Posted on Apr 6, 2011 | 44 Comments

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How to Avoid Misspending Money when Running Your Facebook Ads!

In two recent blog posts we shared some highly effective and highly popular tips for how to maximize the success of your Facebook ads via A/B testing and clever use of images, titles and copies. But following all of this …

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Posted on Dec 9, 2010 | 14 Comments

icn90-wildfireanalytis

NEW PRODUCT: Real-Time Campaign Analytics

Among the many things the social web has brought to our attention, it’s the impact of “real-time”.  Now more than ever, thoughts and actions are communicated and distributed at near the speed of light, and being in the know on …

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Posted on Nov 21, 2010 | 11 Comments

icn90-wf-gen

Wildfire Turns One!

People say “Time flies when you’re having fun.” And they’re right. One year ago this week Wildfire came out of private development and into public beta. We opened our doors to the world, and it has been an amazing ride …

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Posted on Aug 10, 2010 | 1 Comments

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NEW WILDFIRE PRODUCT: Group Deal

Overview We’re excited to launch Group Deals, the first social buying application for Facebook Fan Pages and Facebook Connect! With a Group Deal any business, whether it’s a large brand, an agency or a small or medium sized business, can …

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Posted on Jul 29, 2010 | 20 Comments

icn90-wf-gen

Thank You!

Wildfire HQ is abuzz– this morning, going through our fan page and responding to people’s comments and questions, we noticed that we have 10,999 fans! Hopefully, by the time this post is live, we’ll have 11,000! It seems to be …

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Posted on Jun 24, 2010 | 0 Comments