Tag Archives: Social Media Marketing

NEW: Wildfire launches FREE iFrames app for Facebook page owners; an easy-to-use replacement for Facebook’s deprecated FBML app.

_________________________ UPDATE on March 28th, 2012: Hi Guys! Just wanted to let you know that on March 30, we will update this iFrames app to be compatible with the 810 pixel format (for the transition of all brand pages to …

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Posted on Mar 7, 2011 | 715 Comments

Facebook Rolls Out New Brand Page Design

Similar to the design changes implemented to personal Facebook profiles several months back, on Friday February 11,  Facebook announced a similar redesign for business Pages. The new look of business pages is currently available for voluntary upgrade, but it will …

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Posted on Feb 10, 2011 | 75 Comments

CASE STUDY: Great Facebook Marketing Strategy from Art.com

At Wildfire, we do our best to provide our users and readers with actionable tips and advice that will help them supercharge their social media marketing strategy. Sometimes, however, the best education comes from inspiration. In this post, we will …

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Posted on Feb 1, 2011 | 11 Comments

Your Social Media Growth Never Looked So Good (aka Social Media Monitor)

I’m excited to write about a new product we’re launching called the Social Media Monitor, which is an important step toward our vision of offering a comprehensive platform to measure, analyze, and act on your social media engagement.  In a …

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Posted on Dec 16, 2010 | 14 Comments

How to Avoid Misspending Money when Running Your Facebook Ads!

In two recent blog posts we shared some highly effective and highly popular tips for how to maximize the success of your Facebook ads via A/B testing and clever use of images, titles and copies. But following all of this …

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Posted on Dec 9, 2010 | 14 Comments

BIG NEWS— Wildfire selected as Finalist in the Mashable Social Media Awards, and we need your help to win!

The Wildfire team has some super exciting news— we just found out that we’ve made it into the top 5 nominees for the category of “Best Social Media Management Tool” in the 2010 Mashable awards! The Mashable awards one of …

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Posted on Dec 3, 2010 | 2 Comments

BREAKING NEWS: Facebook Changes Its Promotions Policy — Wildfire Provides Compliant Solution

Facebook has just announced an update to its promotions policy. The major change in this update is that, going forward, there is no longer a requirement to obtain approval from Facebook to run a promotion entirely within Facebook. However, companies do …

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Posted on Nov 29, 2010 | 23 Comments

How to Use A/B Testing to Achieve Positive ROI on your Facebook Ads

Our recent post about optimizing the performance of your Facebook ads was so popular (several businesses told us that after following our advice they saw positive ROI on their Facebook ads for the very first time) that we have decided …

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Posted on Nov 21, 2010 | 31 Comments

NEW PRODUCT: Real-Time Campaign Analytics

Among the many things the social web has brought to our attention, it’s the impact of “real-time”.  Now more than ever, thoughts and actions are communicated and distributed at near the speed of light, and being in the know on …

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Posted on Nov 21, 2010 | 11 Comments

How to Get Your Brand Noticed this Holiday Season

Last month we listed some themed promotion ideas for Thanksgiving, Black Friday, and Cyber Monday and received some great feedback from our readers! This month, we’ll explore some ideas for successful December holiday promotions so that your business can start …

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Posted on Nov 21, 2010 | 14 Comments