Tips & Tricks

icn90-webinar

Social 2.0: Social Media Marketing Outlook for 2012 [WEBINAR]

On January 17th, we broadcast a live webinar for over 1,000 attendees, discussing the findings of our report about changes in best practices for social media marketing in 2012. If you missed the webinar, your chance to watch the recording …

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Posted on Jan 18, 2012 | 0 Comments

icn90-outlook2012

2012 in Social Media: The Next Generation of Social Marketing

Summing up social marketing in 2011 and making predictions for the coming year is a daunting task! 2011 saw more industry growth than any other year; we saw the widespread acceptance of social marketing for B2B companies, and we witnessed …

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Posted on Jan 13, 2012 | 11 Comments

icn90-fbpages

3 Ways to Boost Interaction With Your Facebook Fans

Are you looking for fresh ideas to engage your Facebook fans? Do you have a pretty nice fan base, but you’re struggling to come up with ideas to engage them on a daily basis? One proven approach is to help your …

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Posted on Dec 1, 2011 | 6 Comments

img-signupform

Top 3 Must-Have Qualities of a Good Signup Form

The significance of online forms can’t be understated; effective forms are a way for users to communicate with brands, and a way for brands to acquire customers, grow communities, accumulate data and drive sales. To ensure that the forms you’re …

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Posted on Nov 22, 2011 | 1 Comments

img90-hottip

17 Creative Ways to Get Users to Sign Up

We’ve all seen signup forms used for email lists, but why stop there? Our new Signup Form Plugin is so flexible, we had a hard time even naming it! It’s much more than a traditional signup form app, and the …

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Posted on Nov 22, 2011 | 2 Comments

icn90-top10holidaytips (1)

10 Tips for a Sharp Facebook Messaging Strategy for the Holidays

Recent studies about the amount of time users spend reading the Facebook newsfeed, the subsequent redesign of the front page of Facebook, and the findings that branded fan pages — and the updates that users see on them — are …

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Posted on Nov 14, 2011 | 4 Comments

icn90-holidaypromos (1)

4 Ways to Drive Holiday Sales through Social Media

Here’s a trend that should give you a bit of holiday cheer: the average holiday shopper plans to do 36% of their shopping—up from 32.7% last year— online this year. If you get your holiday themed social marketing campaigns right, …

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Posted on Nov 14, 2011 | 10 Comments

icn90-adventcalendar

Hot Holiday Facebook Marketing Opportunity: Introducing the Advent Calendar!*

*that’s not just for advent! At Wildfire, we’ve been hard at work designing beautiful and functional Facebook page template designs so that our clients have the richest, most compelling and interactive choice of pages to build their marketing campaigns on …

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Posted on Nov 4, 2011 | 11 Comments

icn90-fbadsAB

How to Use A/B Testing to Maximize your Facebook Advertising ROI

Running Facebook ads can be a great strategy to increase the reach of your brand, and drive traffic to your pages. However, unless you know which ads work well for your demographic, and which ads fall flat, you may be …

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Posted on Jul 11, 2011 | 1 Comments

icn90-wildfireanalytis

Analytics for Wildfire Promotions on Facebook Tabs

Soon after Facebook migrated Pages to use iframes (instead of FBML), we updated our analytics tracking for promotions to leverage the newly available enhanced flexibility that came with iframes. So while this functionality has been available for some time already, …

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Posted on May 25, 2011 | 0 Comments