News & Updates

icn90-valentine

Get Romantic with New Valentine’s Day Engagement Templates

Now that December’s holiday cheer has faded, and those green and red decorations are back in storage, what’s next? Valentine’s Day, with all of its pink, white, chocolate and cellophane glory. This is a perfect time to reach users —at just …

Read more...

Posted on Feb 6, 2012 | 5 Comments

icn90-infographic

Measuring the Business Impact of Social Media [INFOGRAPHIC]

Social media is no longer a stop-and-go investment, but rather a long term strategic channel that, when integrated with other marketing efforts, allows brands to connect with users over time. Results of a recent survey we conducted find social media …

Read more...

Posted on Jan 19, 2012 | 49 Comments

img-fbADS9090

Facebook to Place Sponsored Stories Ads into Users’ Newsfeeds

A big change was announced for Facebook advertisers today: starting in January, Facebook will be featuring “Sponsored Story” ads in users’ news feeds. Until now, all advertising on Facebook was limited to display only within the right panel of the …

Read more...

Posted on Dec 21, 2011 | 3 Comments

icn90-google+

What You Should Know about Google+ Pages for Brands

Did you see Google’s announcement yesterday about opening up Google+ Pages for businesses and brands? If you’ve been waiting and watching Google+ from the wings, you’ve now been given a place to stage your brand entrance. Learn our ideas about …

Read more...

Posted on Nov 8, 2011 | 2 Comments

icn90-fbpostanalytics (1)

Measuring Social Media Success, Post by Post

We recognize that smart marketers and brands need to measure the results of their social media efforts; in fact, the pressure on brand marketers to prove the return on their social marketing spend is quickly increasing. We are continually innovating …

Read more...

Posted on Nov 7, 2011 | 2 Comments

icn90-adventcalendar

Hot Holiday Facebook Marketing Opportunity: Introducing the Advent Calendar!*

*that’s not just for advent! At Wildfire, we’ve been hard at work designing beautiful and functional Facebook page template designs so that our clients have the richest, most compelling and interactive choice of pages to build their marketing campaigns on …

Read more...

Posted on Nov 4, 2011 | 11 Comments

icn90-fbmobile

Facebook Launched Its Mobile Platform

On October 10, Facebook rolled out its long awaited native iOS application and an HTML 5 web application. Part of Facebook’s first efforts in extending its full Platform to the mobile market, both apps not only provide a slick new …

Read more...

Posted on Oct 16, 2011 | 0 Comments

icn90-linkedinpartnership

Wildfire and LinkedIn Bring Social Media Marketing to B2B World

Initial results show 60% reduction in cost per lead when combining Wildfire with LinkedIn ads We’re excited to announce that we’ve partnered with LinkedIn to bring our Social Media Marketing Suite to the LinkedIn platform! With Wildfire, companies on LinkedIn …

Read more...

Posted on Oct 6, 2011 | 10 Comments

icn90-fbinsights

Wildfire Launches New Way to Measure Brand Engagement on Facebook.

Wildfire Integrates with Facebook’s new Insights Data to provide Brands with a richer understanding of Engagement. We’re very excited to announce big news for social media marketers and especially those of you (this should be all of you!) who are …

Read more...

Posted on Oct 3, 2011 | 21 Comments

icn90-fbml2iframes

Facebook will Turn Off all FBML on June 01, 2012. Transition to iFrames Now!

Last year, Facebook announced its plan to deprecate FBML as a Facebook page administration platform over time. This March, it followed up this statement with the announcement of a full transition to iFrames, phasing out FBML. Since March, page admins …

Read more...

Posted on Sep 29, 2011 | 18 Comments